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Hi, I’m Sarah. Welcome to The Daily English Show.

Today I recommend two videos from an Australian TV show about advertising.

This is what it says on the show’s website:
Each week two of the advertising industry's finest agencies are pitted against each other and tasked with selling the unsellable.

So, these two ads were made by advertising companies and they’re trying to sell the idea of invading New Zealand. And I think they’re really well done.

The video that won is a take off of the 100% Pure New Zealand advertising campaign that was made by the New Zealand government.

　　Invade new zealand
 

　　100% Pure New Zealand


And the script from the other video goes like this:

　　The Gruen Transfer - Invade New Zealand #1

Australia loves a day off, ANZAC day, Labour Day, the Queen’s Birthday, we love ‘em all. But there aren’t many public holidays in the back half of the year. So, this Saturday, we’re going to war, with New Zealand. It’ll be over by lunch time. And to celebrate the whole country gets Monday off.
And then every year, we can crack a beer to mark the day we smashed the Kiwis, as usual. The New Zealand invasion, there’s a day off in it for ya.

Today’s word is smash, which means: completely defeat or destroy.

And then every year, we can crack a beer to mark the day we smashed the Kiwis, as usual.

The reason why they say as usual in this sentence is because they’re trying to say that Australia usually beats or smashes New Zealand in sport.

conversations with sarah

　　Why would it never happen?


Jun
I think it’s strange that they would joke about war.
　戦争ネタでジョークを言うなんて、けしからんと思う。

Sarah
I guess it’s only funny because it could never actually happen. But it wouldn’t be funny in other countries where war is actually likely.
　戦争なんてあり得ないから笑えるんじゃないかな。　戦争が実際に起こりうる他の国では面白くないかも知れないね。

Jun
Why would it never happen?
　なぜ戦争があり得ないの？

Sarah
Because the head of New Zealand and Australia is the same – the Queen of England.
　ニュージーランドとオーストラリアのトップは同じ英国女王だから。

Jun
The Queen of England controls New Zealand?
　英国女王がニュージーランドを支配しているの？

Sarah
She doesn’t really control it, but she’s the head of state.
　実際には支配していないけど国家元首なんです。

Jun
What does head of state mean?
　国家元首って何て意味？

Sarah
The head of state means the leader or the top person. And sometimes they actually have power, like the president of the United States, and sometimes they don’t really, like the Emperor of Japan.
　国家元首はトップの人物。　パワーがある状況と無い状況があって、例えばある状況はアメリカ合衆国大統領で、無い状況はは日本の天皇。

Jun
Do New Zealand and Australia have a good relationship?
　ニュージーランドとオーストラリアは仲良し？

Sarah
Yeah, very good. Just a friendly rivalry, that’s about it.
　うん、とても仲良しだよ。　仲良しだからふざけあっているだけ。

Show 789 Thursday 10 July
The Daily English Show
http://www.thedailyenglishshow.com/

テーマ: 英語・英会話学習 - ジャンル:学校・教育